Welcome!

Server Monitoring Authors: Liz McMillan, Carmen Gonzalez, Ken Schwaber, JP Morgenthal, Pat Romanski

Blog Feed Post

Enterprise Mobility 2014 is Going to the Cloud with Guest Blogger Peter Rogers

Do you like opinions?  I have asked my UK based colleague and opinionated enterprise mobility expert, Peter Rogers, to share some of his personal views and predictions for enterprise mobility in 2014 in this guest post.  Do you disagree or agree with Peter?  We would love your comments.   Enjoy!

First, the days of the million pound MADP (mobile application development platform) are over. Customers want to see solutions with flexible cost models starting at a 250K entry point in Europe (probably double that in the US). They don't want a black box take-it-or-leave-it approach for a million pounds.

Secondly, the virtues of MADPs have been greatly overstated. Customers now realise they can develop their own hybrid mobile applications using powerful yet inexpensive development tools, and they can manage the development themselves or with trusted SI partners.

The MADP business case is dead. However the original MCAP premise of putting the power into the developers' hands for cross-platform apps and combining this with a Mobile Cloud Platform for life cycle management is alive and well today.

Thirdly, the new forms of Mobile Back End as a Service / Mobile First Platform as a Service solutions do not offer cross-platform native apps. They focus on other features and services in the eco-system:
  • Life Cycle Management (testing, analytics) 
  • Developer Services (remote SDK, performance metrics, crash reporting)
  • Enterprise Connectors (social, SAP, CRM, CEM)
  • Platform as a Service (Node, Google App Engine, Java EE) Service Tier
  • First Generation Services (location, service, notifications)
  • Second Generation Services (Offline secure data sync; Cloud CMS, Mobile Data Management, Master Data Management).
This landscape does not change with the new API Management Platforms either because these are not Mobile First Platforms, and must offer additional Mobile Access Gateways that perform similar roles to empower apps.

It is these virtues that need to be categorised, aligned with customer business requirements and explained through educational pieces. These second generation services (provided by MBaaS/Mobile First PaaS/API Platform Mobile Access Gateways) need to be aligned with target customer verticals and such input on roadmaps should be sought from consultancies to make sure they are relevant for at least the next 18 months.

Fourthly, education is just as important as marketing. You cannot sell what people do not understand. Just as the world has caught up with MADPs then the market has moved on. We need to educate the market on these new platforms.

For this reason, new platforms need to show more than just front-end capabilities in demos – because any front end can just be plugged in. Instead they need to show the ability to take out of the box native apps and integrate them into a life cycle management system that empowers them with minimal effort.

It also means that the demos need to show the second generation services like offline secure data sync, mobile data management and Cloud CMS.

If we look at the B2E space alone then the killer app is probably not so much the widely heralded Bring Your Own Device (BYOD), but rather it is the new Bring Your Own App (BYOA) and most importantly the desire to manage the proliferation of different apps floating around the company. A Mobile Device Management (MDM) and Private Enterprise App Store alone cannot help tell you which apps are actually useful, to drive software reuse and to force them to use the same mobile data management strategy and consolidated web service access points.

If we also consider the growing role of HTML 5 based Hybrid Apps in the B2E space, then one could easily foresee a time when private HTML 5 Enterprise App Stores are used within a company in order to deploy pure HTML 5 Web Apps but managed through a Mobile Application Manager (App). If we are talking about private App Stores then the constraints that make public App Store acceptance tricky don't apply here.

This strategy can be used to vastly simplify the enterprise wide application eco-system and it does seem a great move for cost cutting and it is something well within the reach of a lot of MBaaS / Mobile First PaaS systems in the next year. Indeed there are already specific platforms and ecosystems that bring this idea to market.

I personally believe the winners of all the MADP/MBaaS/Mobile First PaaS solutions will be the ones that offer the most flexible approaches to a mobile platform, with the customer paying for only the features they actually require, and including a customer-driven roadmap of second generation services targeted to their vertical. Getting the services right the first time for the targeted verticals is really key – data/service/eco-system duplication reduction in life sciences, security in banking, offline capabilities and ease of integration in field force for manufacturing and logistics; secure enterprise integration and workflow management for insurance; Omni-Channel support for retail; content management for media vertical; etc.

I also believe that the money to be made in mobile app development is much smaller than vendors first imagined. The money in mobility is through a tight integration of Cloud, Social and Analytics. Whereas once the mobile guys chased the social and analytics teams to be included now it should be the other way around. The money is lying in Mobile First Enterprise Architecture Transformation and I would say that this lies in the Cloud.

With that said I see the following services as critical:
  1. Empower native apps with life cycle management capabilities – the easier this can be integrated the better
  2. Build on top of enterprise connectors to have second generation services – pick the right services for the target verticals and have a community/SI/customer-led approach to driving roadmaps
  3. Empower HTML 5 with mobile data stored in the Cloud - like Parse
~ Peter Rogers
*************************************************************
Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Read the original blog entry...

More Stories By Kevin Benedict

Kevin Benedict is an opinionated futurist, Principal Analyst at the Center for Digital Intelligence™, C4DIGI.com, emerging technologies analyst, and digital transformation and business strategy consultant. In the past 8 years he has taught workshops for large enterprises and government agencies in 18 different countries, and is a keynote speaker at conferences worldwide. He spent nearly 5 years working as a Senior Analyst at Cognizant (CTSH), and 2 years serving in Cognizant's Center for the Future of Work where he wrote many reports, hundreds of articles, interviewed technology experts, and produced videos on the future of digital technologies and their impact on industries. He has written articles published in The Guardian, wrote the Forward to SAP Press' book titled "Mobilizing Your Enterprise with SAP", published over 3,000 articles and was featured as thought leader and digital strategist in the Department of Defense's IQT intelligence journal. Kevin lectures and leads workshops, teaches and consults with companies and government agencies around the world to help develop digital transformation and business strategies. Visit his website at C4DIGI.com.

@ThingsExpo Stories
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
It is of utmost importance for the future success of WebRTC to ensure that interoperability is operational between web browsers and any WebRTC-compliant client. To be guaranteed as operational and effective, interoperability must be tested extensively by establishing WebRTC data and media connections between different web browsers running on different devices and operating systems. In his session at WebRTC Summit at @ThingsExpo, Dr. Alex Gouaillard, CEO and Founder of CoSMo Software, presented ...
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, introduced two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a multip...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
SYS-CON Events announced today that Evatronix will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Evatronix SA offers comprehensive solutions in the design and implementation of electronic systems, in CAD / CAM deployment, and also is a designer and manufacturer of advanced 3D scanners for professional applications.
Leading companies, from the Global Fortune 500 to the smallest companies, are adopting hybrid cloud as the path to business advantage. Hybrid cloud depends on cloud services and on-premises infrastructure working in unison. Successful implementations require new levels of data mobility, enabled by an automated and seamless flow across on-premises and cloud resources. In his general session at 21st Cloud Expo, Greg Tevis, an IBM Storage Software Technical Strategist and Customer Solution Architec...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
An increasing number of companies are creating products that combine data with analytical capabilities. Running interactive queries on Big Data requires complex architectures to store and query data effectively, typically involving data streams, an choosing efficient file format/database and multiple independent systems that are tied together through custom-engineered pipelines. In his session at @BigDataExpo at @ThingsExpo, Tomer Levi, a senior software engineer at Intel’s Advanced Analytics gr...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things’). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing? IoT is not about the devices, it’s about the data consumed and generated. The devices are tools, mechanisms, conduits. In his session at Internet of Things at Cloud Expo | DXWor...